Fuel Startup Company Branding
This is a creative branding design portfolio for WeFuel, which serves on demand, doorstep fuel
delivery service; on time, every time.
The logo concept comprises of three things: fuel drop, initial letter of word fuel and the fuel indicator to bring final logo to reality with a color combination of orange and a dark tone shade.
After finalizing the logo design, we moved on towards designing other branding collaterals. We started with business cards and leaflet design on the basis of brand logo design. Thereafter business envelope design was made with personalized feature for respective authority.
Moreover, id card and personalized corporate diaries were added to the list along with hand woven company tshirts for employee centric progress. As they deliver fuel to places, they will definitely need a fuel tank and therefore we have designed the layout to display on their fuel tanks.
Overall it was a wonderful pleasure to work on this project with extensive brainstorming.
